new looks and new plans for twitter

the template and the reality
don't spend a lot of time on your design for the new twitter look.... it's gone the way of facebook

From a marketing standpoint, I think twitter has done a good job in moving away from the basic position of being a news feed with their more expanded platform. In addition, the standard in ‘customized pages’ that myspace introduced years ago and folks like twitter followed have given way to the cold monolithic hospital colors of facebook. Actually, in truth, twitter is at a half way point of being more like the FireFox browser offering customized colors and backgrounds… but it is still a big reduction. You can see by the template I have for my site and the ‘reality’ behind it… not a lot comes across.

Not that I am complaining too much because I may actually be coming to the site more than the indirect ‘tweets from the phone’ approach. There are a few ‘tweeks’ I’d do… like a ‘transparent’ right sidebar ( at least 50%)… but that’s just me. I hope Karen has figured this out… but with her dissertation, teaching classes, conferences… I might have to wait a couple of days!  😉

However, it is a big improvement.

surfs up on flipboard

flipboard for ipad
Flipboard for iPad is UNBELIEVABLE! CLICK on the picture above to read about it!

My daughter Karen  first turned me on to FLIPBOARD; but unfortunately for me, at the time, flipboard was swamped!  It was like a million people trying to rush through a very small door… and they put me on their waiting list! Today, I was sent a kind email saying that my turn came up… and I rushed to the iPad to log it all in!

With Flipboard you can read all of the social media sites you wish to keep up on! For me that is twitter and facebook! On facebook, I can keep up with friends and family… and then follow a small group of friends and other culinary folks on twitter!

reading facebook on flipboard
zooming in on a picture or a message is easy! Here I am reading a comment of Laura's

However, iPad jealousy is a sad thing! The critics of the iPad sound all too much like the folks who originally dissed the personal computer, the lap top and the smart phone. Some people just hate technology and the social connectivity that it offers all of us. Some understand that information is power and they really don’t want us to share and connect… let’s face it, some folks just don’t want you to have fun! In the meantime, flipboard for ipad is a wonderful addition to the social media experience!

inclusive excellence aint what they say it is

 No shortage of 'clowns' at Cal Poly

Before addressing the official responses to Brendan Pringle’s recent opinion piece on “inclusive excellence” in the Mustang Daily, I’d like to make a personal note to Cal Poly administrators David Conn and Cornel Morton: I would suggest approaching this and any subject in your public comments by arguing the merits of your side of the case, not attacking the student-author in question, as many view this as unnecessarily intimidating, threatening and unprofessional…. Or as they say, ‘pick on someone your own size.’ After all, universities are all about teaching critical thinking, and the collective power of two Vice Presidents coming down in a very personal way against one student seems unfair.

Getting back to the issues, I wonder how many Cal Poly faculty are aware that the program of ‘Inclusive Excellence’ – as applied by other universities following the same AACU approach – views “selectivity” on the part of elite universities as “bad,” and ignores the SAT scores and grade point averages of certain applicants in order to grant admission. I am sure most faculty do not want to offer remedial education, nor do they wish to flunk unprepared students.

Here’s how Cornell Morton and David Conn  spun the Inclusive Excellence discussion in a letter that I could not find on-line and only in the student newspaper hard copy! ( I thought you two would be proud of such a piece?)

Let’s parse one of the bits of illogic used by others in defending this program in the Mustang Daily:

1) …on whether their high schools are wealthy enough to offer AP courses

2) or the advantage of having parents who can afford to pay for SAT coaching.”

These statements border on the absurd. First, many universities ask high schools to send transcripts with the higher grade point averages from AP classes already factored out. Besides, high GPAs are not a problem at culturally disadvantaged schools—quite the opposite. The student with a 4.0 at a poor school might not be as well prepared for college as a student with a 3.0 from a good school. The whole purpose of using a standardized test like the SAT is to control for just that situation. Secondly, SAT coaching does not jump a student’s score from 700 to 1600 and is a much overrated factor, if a factor at all, except to all who are trying to get every last point.

The SAT and the SAT2 (Achievement Tests), like any classroom exams, have been much maligned by those who believe that they are a barrier to entry to whatever they want to do.  Sometimes, you have to pass the test to pass the course. The problem, for those who want to ignore their results, is that these tests are excellent predictors for college performance, which is all they were ever supposed to do. The achievement tests (SAT2) measure many basic skills, like competence in math, science, and English, without which any student would have an impossible time of securing a degree in a quality major.

Here are two links that support the value of the SAT and SAT2 in college admission:

2009 SAT scores National by demographic

Validity of SAT

I do not suppose that we should be developing majors of lower academic caliber for the new arrivals? Doesn’t Cal Poly have enough of those already?

The California Master Plan of higher education was developed to grant admission based on a multi-tiered system: the best and the brightest would have an opportunity to attend a U.C., the next tier was the C.S.U., and for those who still needed to sharpen their skills before trying for the brass ring, there was the community college. Consequently, opening up Cal Poly to accept students who should learn the elementary skills of reading, math and science by first attending a community college is ill-advised.

Cornel and David, we’re all for fair play and diversity, but your comments about “a retreat from a merit system” are too vague. Please give us your explicit promise that you will not deviate from use of GPA and SAT data to meet your goals.

This is a really bad idea. Work harder, Chip.

Roger Freberg

anybody but google

UPDATE: 03/01/10 … blog up on google… for now.  😉

banned by google

I think the Google business plan should be looked at very closely. I find it a bit disturbing and what I hear on the grapevine should concern more than just me. I ‘hear’ that they are strong arming universities into accepting their various ‘services’ all or none. Also a lot has been made about Google banning various web sites, some allegedly for political reasons.

I have noted the off again and on again status of my blog and certain local news with Google, particularly on certain issues concerning  Cal Poly State University San Luis ObispoGoogle appears to be screening out any stories or blogs that paint Cal Poly in a negative light. I know what others are saying about Cal Poly and I know what comes up on Google about Cal Poly…. and there is a difference.  Google nicely allows you to set up an ‘alert’ on anyone or anything , so I get ‘alerted’ whenever Cal Poly comes up on the web. I’ve seen nothing on any of the ‘sensitive or potentially controversial issues’ surrounding Cal Poly as of late. I wonder why?

So, you may wonder why should you care? Because the person who controls the flow of information controls power … besides,  I don’t trust anyone whose motto is ‘do no harm.’ If they are doing this helpful service for Cal Poly, who else?

Maybe they should change their motto to “TRUST ME.”

Roger Freberg

Personally, I use BING, Yahoo, Alta Vista and virtually anyone else… and maybe, so should you.